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LinkedIn banner and post image specs

12 min read

LinkedIn images fail when you ship one crop to three slots. The profile banner is a wide strip. A feed post is closer to a landscape card or a square. A link preview uses Open Graph rules that are not the banner. This guide splits those jobs, gives working pixel targets for 2026, and shows a resize path you can repeat. Specs and UI chrome change. Treat every number as a starting point and verify the crop in LinkedIn before you roll a campaign set. Toolsy’s Resize image and Compress image tools help you hit a size; they are not official LinkedIn products. For link-preview art, use OG image size and aspect ratio instead of recycling the banner.

Why one crop fails three slots

A personal banner is a short, wide ribbon behind your headshot. Faces, logos, and taglines parked on the left or right get eaten by the circular profile photo and by mobile layout. A 1200 × 627 post image in that slot looks like a postage stamp with empty cream on both sides.

Feed posts do the opposite. A 1584 × 396 banner dropped into the composer becomes a thin strip or a muddy upscale. Square carousels and document pages want yet another frame.

Link shares ignore your in-app post crop. Scrapers read og:image. If that file is a tall phone screenshot or a tiny logo, Facebook-class previews and LinkedIn cards crop the middle. Banner, post, and OG are three artboards.

Banner sizes for profile and company pages

Personal profile banners commonly land at 1584 × 396 pixels, a 4:1 strip. Company page covers commonly land near 1128 × 191. Those two are not interchangeable. A company cover is even shorter. Type that fits a personal banner will clip on a company page.

Keep critical art in a center-safe band. The profile photo covers the lower left on personal pages. Mobile crops the sides more than desktop. Design the banner as a background, not a poster.

These are working targets from public size tables and in-app behavior in 2026. LinkedIn can change chrome. Upload a test banner on the live profile or page and inspect desktop plus phone.

Personal profile banner

Export 1584 × 396. Place any short line of type in the horizontal center, above the midline, so the circular photo does not sit on it. Leave the lower left quiet.

If your source is a landscape photo, crop a thin slice. Do not squeeze a square headshot into 4:1. That stretch makes people look wide and the file look amateur.

Resize with Resize image. Set width 1584 and height 396. Keep aspect ratio off only when the master is already the right shape or you accept a letterbox. Preview at phone width before you save.

Company page cover

Export around 1128 × 191 unless the live page editor shows a different recommended size when you upload. The strip is shorter than a personal banner, so drop taglines or move them into the logo and about copy.

Company logos belong in the logo slot (a square, often around 300 × 300), not painted onto the cover. A logo on the cover gets cropped on mobile and fights the official logo tile.

Post image sizes for the feed

Single-image posts still work well as landscape around 1200 × 627 (about 1.91:1) or as square 1080 × 1080 / 1200 × 1200. Carousel and document pages often want square frames so each card matches.

Pick one system per campaign. Mixed landscape and square in the same carousel makes captions jump. Mixed ratios across a week of posts makes the company grid look unplanned.

LinkedIn recompresses uploads. A sharp 1200-wide JPEG beats a 5 MB phone dump. Convert HEIC first with HEIC to JPG when the desktop composer or a teammate on Windows rejects the file.

Landscape and square posts

For a single photo or graphic with a short headline, start at 1200 × 627. Keep type inside a center safe zone. LinkedIn UI and comment chrome nibble edges.

For product shots, team photos, and carousel cards, start at 1080 × 1080 or 1200 × 1200. Square is easier to reuse on Instagram-style grids. Recrop from a larger master rather than padding a thin banner.

If you need a taller editorial still, test 1080 × 1350 (4:5) in-app on your account. Do not assume every LinkedIn surface keeps that height.

Profile photo versus post image

The profile photo is a circle. Working uploads are square, often 400 × 400 or larger (800 × 800 is a comfortable source). Faces need headroom. A landscape banner crop used as a profile photo cuts the head.

Do not reuse the profile photo as a post image. The circle crop and the feed card are different jobs. Keep three folders: banner, avatar, posts.

How this differs from Open Graph previews

When someone pastes your URL, LinkedIn (and other apps) fetch the Open Graph image. That file wants a landscape around 1200 × 630, not 1584 × 396. A banner in og:image looks like a skinny ribbon in the card.

Build a dedicated share image. Host a stable HTTPS URL. Then wire tags. The walkthrough for size, safe zones, and debugger recaches lives in OG image size and aspect ratio. Markup helpers sit in Open Graph tags for social previews.

Do not point og:image at your profile banner CDN crop. You will fight caches for a week and still show a bad card.

Prepare files before you resize

Work from the largest clean export. Convert HEIC. Straighten horizons. Leave padding. Keep sRGB.

For banners, shoot or design extra width so a later mobile crop has room. For posts, decide landscape versus square before you write the caption.

If the file is huge, resize first, then compress with Compress image. Quality around 70–80% is enough for photos. Graphics with type prefer PNG until the file is too heavy, then a careful JPEG.

Resize walkthrough

Open Resize image. Upload the JPG or PNG. Enter the slot size (1584 × 396, 1128 × 191, 1200 × 627, or 1080 × 1080). Keep aspect ratio on when the master already matches. Download.

Open the file at 100% zoom. Check the lower-left banner zone for collisions with a profile photo. Check post type for edge clipping. If the subject is tight, return to the master and crop with more margin.

Compress only if the uploader or email handoff needs a smaller file. One pass after resize. Then upload a test on LinkedIn.

Verify in LinkedIn before you ship a set

Change the banner on a test hour when traffic is quiet. Refresh desktop and the phone app. Scroll so the circular photo sits on the banner. Screenshot.

For posts, publish to a draft or a quiet test page if you have one. Check feed, notifications preview, and the company showcase. LinkedIn’s crop is not your desktop preview window.

Re-check after app updates. Saved brand kits go stale the same way Photoshop presets do.

Limits and honesty

This article is not LinkedIn Help documentation. Numbers are practical ranges. LinkedIn can change banner chrome, post ratios, and compression without a press release.

Toolsy resize and compress assist preparation. They do not publish to LinkedIn. Free daily quota applies.

Ads placements, document-post page counts, and video thumbnails are out of scope. Link previews belong on the OG guide.

Frequently asked questions

What size is a LinkedIn banner in 2026?

Personal profile banners commonly use 1584 × 396. Company page covers commonly use about 1128 × 191. Confirm in the upload UI on your account because chrome shifts. Design for a center-safe band so the profile photo does not cover type.

What LinkedIn post image size should I use?

Start with 1200 × 627 for landscape graphics or 1080 × 1080 / 1200 × 1200 for square photos and carousels. Pick one ratio per campaign. Test a taller 4:5 still in-app if you need more vertical space.

Can I use the same file for banner and post?

You can upload it. The banner is a 4:1 strip and the post is closer to 1.91:1 or 1:1. One file will look cropped or letterboxed in the other slot. Export two crops from the same master.

How is this different from OG image size?

Open Graph link previews use a landscape near 1200 × 630. That is a page-share job, not a profile banner. Follow OG image size and aspect ratio for og:image.

Should I upload HEIC images to LinkedIn?

Convert to JPG first when teammates use Windows or a scheduler that rejects HEIC. Use HEIC to JPG, then resize. Native phone uploads may accept HEIC; mixed-OS teams still trip on it.

How do I resize a LinkedIn banner without Photoshop?

Open Resize image, set 1584 × 396 (or the company cover size), download, and preview on a phone. Compress afterward if the file is heavy. Check the lower left against the circular photo.

What size should a LinkedIn profile photo be?

Upload a square. 400 × 400 is a common minimum working size; 800 × 800 gives a cleaner circle. Leave headroom. A wide banner crop used as an avatar cuts faces.

Will LinkedIn compress my images anyway?

Yes. Start from a sharp, correctly cropped master. Avoid stacking several compress passes. One light compress after resize is enough for most posts.

Where should banner text sit?

Keep type in the horizontal center, above the midline, away from the lower-left photo. Mobile crops the sides. If the message needs more than a few words, put it in the headline or about section.

Are these LinkedIn specs official?

No. They are practical targets from public size tables and in-app crops. Verify with a test upload. Toolsy is not a LinkedIn product.

Resize the banner and a sample post with Resize image, confirm both in LinkedIn, and keep link-preview art on the OG image size path.

Resize a LinkedIn image

Set width and height for a banner or post, keep aspect ratio, and download. Free daily quota applies.

Open Resize image
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LinkedIn banner and post image specs — Toolsy