Keyword gap analysis
FavoriteKeyword gap analysis finds keywords a competitor ranks for that you miss, or terms you both rank for. Plus research with CSV export.
How it works
- 1
You vs a rival
Enter your domain and one competitor.
- 2
Gap or shared
Keywords they rank for and you miss — or terms you both hit.
- 3
Export CSV
Send the list to your content or outreach sheet.
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Find keyword gaps against a competitor
Keyword gap analysis helps you see content opportunities a rival already covers. Enter your domain and theirs, then export the list.
Use gap mode for missing keywords. Use shared mode when you want overlap and relative positions.
Pair with traffic estimator to size the rival first, then keywords for site for a full ranking list.
Good for
- Content opportunity lists
- Competitive briefs
- CSV exports for planners
- One-rival deep dives
Tips
- Pick a realistic rival, not a giant
- Three credits per run
- Sort by volume after export
- Cache repeats within 7 days
Common questions
What is keyword gap analysis?
It compares two domains and lists keywords one ranks for that the other does not, or keywords both appear for in the same results.
Do I need Plus for keyword gap?
Yes. Live domain intersection data is a Plus research feature and uses monthly credits.
Gap mode vs shared mode?
Gap shows keywords the competitor ranks for and you do not. Shared shows keywords where both domains appear in the same search results.
How many credits does keyword gap use?
Three credits per run. Identical lookups within 7 days may hit cache at no extra cost.
Keyword gap vs competitor domains?
Competitor domains finds rival sites from your domain. Keyword gap compares you against one chosen rival and returns the keyword list.